West Publishing Company

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Gravetter and Wallnau's proven best-seller offers the straightforward instruction, accuracy, built-in learning aids, and wealth of real-world examples that professors AND students have come to appreciate. The authors integrate applications to ensure that even students with a weak background in mathematics can achieve mastery of statistical concepts. They skillfully demonstrate that having an understanding of statistical procedures will help them not only understand published findings, but also become savvy consumers of information. Known for its exceptional accuracy and examples, this text also has a complete supplements package to support instructors with class preparation and testing.